NORWEGIAN CRUISE LINE LOOKS TO THE FUTURE

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Norwegian Cruise Line is Australia bound, and in a big way, too.

The recent delivery of Norwegian Escape from Germany’s Meyer Werft shipyard marked something of a watershed for Norwegian Cruise Line; she was nothing less than the fourth, 150,000 ton plus mega ship delivered to the company since 2010- an event that few would have foreseen even ten years earlier.

First off came the one of a kind Norwegian Epic, delivered from STX France in 2010, and only recently just refurbished in Southampton. Then came a trio of vessels from Germany; the Breakaway class sisters, Norwegian Breakaway and Norwegian Getaway. And, finally, as noted above, the line took delivery of the ‘improved’ Breakaway class vessel, Norwegian Escape, as recently as October.

A second ship in that series has now been allocated to the burgeoning Chinese market. Another projected ship will be given the name of Norwegian Bliss, but she will not see the light of day for a few years.

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Singapore beckons for the Norwegian Star

Thus, 2016 will mark a hiatus in the delivery of new ships to Norwegian Cruise Line. But that should not imply any loss of momentum for the line- now under the guiding hand of industry veteran, Frank Del Rio. Quite the contrary, in fact.

2016 will see the line expand its global offerings on a scale never seen before. Following on from her usual season in Northern Europe, the Norwegian Star will make her away down to Australia, offering some first ever Mediterranean cruises en route. Sailing via Singapore, the 2001 built ship will operate a full season of voyages in and around the Antipodes.

Next winter, Norwegian Sun will showcase a series of cruises down and along the east coast of South America. Always a trailblazer within the Norwegian fleet, the popular ship- another 2001 veteran- will offer a series of voyages between Rio De Janeiro and Buenos Aires, ranging from seven to ten days’ duration. There will also be some longer trips in the same region.

Like Kevin Sheehan before him, Frank Del Rio has thus far made no commitment to supply the home based UK market with a year round, dedicated ship. But he has reversed one of his predecessor’s prime deployments in the year round Mediterranean market.

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Norwegian is going global for 2016

Last year, many people were surprised by the news that the company’s two dedicated, year round Europe ships- Norwegian Jade and Norwegian Spirit- would be replaced by the giant Norwegian Epic, which was to be based year round in Barcelona. The two smaller ships would be sent back to the more benign, year round waters of the Caribbean.

Now we learn that, after just this one current season sailing year round, the Norwegian Epic will return to the Caribbean- to be replaced by Norwegian Spirit once again. And, in another twist, Norwegian Jade will also return to Europe for seasonal summer sailings, mainly around Italy and the Greek Islands.

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Atrium lobby on the Norwegian Spirit

Personally, I’m delighted to welcome the beautiful, hugely under promoted Norwegian Spirit back to our shores. Her raffish oriental decor and beautiful stepped terrace decks make her one of the most distinctive and appealing ships sailing these waters year round.

As for Bermuda and Alaska, Norwegian retains a strong, seasonal, multi ship deployment. There are also year round sailings to the Caribbean. And, for 2016, the Norwegian Sky is going to all inclusive pricing on her short, three and four day round trip sailings from Miami to the Bahamas.

I just wish that Norwegian would create some more upbeat, short haul routes for the Norwegian Sky. While her short cruises make for great little breakaways, they have become pretty much pedestrian, and far too predictable for a lot of people.

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Great Stirrup Cay, Bahamas

Frankly, many people are sick and tired of Nassau, a place that has a very brittle charm at best. Ditto Freeport. Sure, Great Stirrup Cay has been massively enhanced recently, but is that one call alluring enough to book for alone?

A few years back, Norwegian were offering some great, five night cruises from Miami that took in both Grand Cayman and Cozumel. Now might be a good time to consider reviving this route, using the Norwegian Sky. 

At the very least, why not vary the current, four night itinerary to include Key West every second week, and maybe even Cozumel as well? My feeling is that Norwegian really are missing the boat on this one- pun wholly intentional.

Perhaps such ideas are already under consideration, who knows?

But one thing that is for sure; it really is nice to see Norwegian making real, palpable headway again after playing second fiddle to the likes of Carnival and Royal Caribbean for such a long time. The future of the innovators of Caribbean fly cruising is one that I will follow with interest.

As ever, stay tuned.

 

 

 

 

 

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